"Internet + tire" model, who is the ultimate winner?


Whether the Internet is really suitable for each industry? The traditional model has met with obstacles, and the Internet that has become increasingly rampant during the transition can really make the enterprise back to its peak. Success cannot be duplicated. This is inevitable, especially in a traditional industry under a gaming environment. While the "Internet +" wave is not yet rampant, the Chinese tire industry has been plagued by numerous factors.


Exploring new models and breaking through the existing bottlenecks has become a problem that needs to be solved in the industry. The strategy of watching, hesitating, and maintaining the status quo does not bring a turning point to the industry. The fact is that the continuous superposition of external factors has made its living environment worse. How can the army press the country and save the soldiers before they reach the end? There are also chasing soldiers and intercepting them.

Undoubtedly, the "Internet+Tyre" model is the best choice for China's tireless tire industry. In the face of tire internet platforms that have never had experience, China’s tire industry’s big brothers have stopped. There are few people who have the courage and courage to step into the Internet. It can be expected that the winners of the Tire Internet community will inevitably come from this impressive group of people. It can be said that these people are the first winners of the "Internet + Tire" model.

Fighting for the Internet does not mean abandoning the traditional channel market. Instead, it will open up new market sources on its original strategic model. Relying on the Internet platform, reshaping the industry's ecological environment and reconstructing the industry's green industry chain, it truly allows consumers to set up platform functions, customize product lines, and formulate brand marketing strategies from the perspective of consumers. This is the “Internet + tire” model. Core.

The level of product quality, the extremely chaotic order of production, supply and marketing, the unconstrained price scramble between old and new brands, and the increasingly well-respected “No Three Guarantees” service. In order to rob the market and maximize profits, businesses can do their best. In reality, tire companies that have continuously announced the suspension of their work and bankruptcy have given the industry’s chaos the most painful response. Businesses and consumers have lost both sides. The Chinese tire industry needs to step out from this haze and set aside a heavy fog of interest to reposition itself.

“Internet + Tire” model, Rangli end-consumer is the eternal positioning of the platform, and the timeliness and transparency of information transmission, the unification of prices, the timely traceability of product quality, the Three Guarantees service and the promise of Quanguolianbao. What this brings is the comprehensive protection of consumer interests and, in turn, the sound development of the entire industry order.

Those who dare to eat crabs are the biggest winners under the wave of Internet, and the winners create the platform. Consumers are the biggest profiters. This is the so-called "win-win". In other words, whoever has a large number of customers, whoever owns the market, whoever controls the market, will have the initiative. So, is it far behind to re-establish the dynasty of the Chinese tire industry?

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