For the past few days, the haze that has enveloped Beijing and even the entire eastern and central regions of China has become the hottest topic. The words “environmental protection, energy conservation and emission reduction†once again occupied the media coverage. At the same time, the Chinese government has also stepped up the revision of the industry's environmental protection standards in the new year's macroeconomic regulation, and has standardized the company's behavior through market access standards. At the same time, environmental protection as an opportunity to adopt new energy-saving emission reduction standards to promote the dual upgrade of products and services in various industries. The lubricant industry is an indispensable part of the industrial production chain. In the following year, challenges and opportunities can coexist.
Challenges Drive Service Upgrades
According to a recent analysis by the China Industry Research Network, the slowdown in the macroeconomic slowdown in 2012 indicated that the demand for lubricants has weakened; in 2013, the global economy will continue to grow at a low rate. With the gradual implementation of the country’s new economic policies and environmental protection regulations, the development of the lubricants industry faces many challenges.
Behind the challenges is a fleeting opportunity. The automotive industry, which is closely related to lubricants, will still see growth in 2013 in the macro context of China, the world's largest auto market.
The ever-growing and expanding Chinese auto market has developed a huge consumer market for the lubricant industry. Under the national IV emission standard, in order to cope with environmental pressure, the majority of auto brands will have to upgrade their industries. The upgrading of the auto industry is bound to put forward new requirements for the lubricant industry. How to seize opportunities and follow the trend in the context of industrial restructuring and transformation and upgrading will be the new choice facing the lubricant industry.
Innovative technology "catalyzes" a vast market
As a leading brand in China's domestic lubricants industry, Sinopec Great Wall Lubricants has taken the lead in taking a substantive step in the face of challenges. "Jialan" automobile exhaust cleaning liquid is a representative product of Great Wall Lubricant's policy of energy saving and emission reduction.
Since the Ministry of Environmental Protection issued the “Announcement on the Implementation of the National Phase IV Heavy-duty Gasoline Engine and Vehicle Emission Standards†in 2012, under the National IV Standard, all new cars listed after July 1 need to install exhaust gas purification treatment devices. In order to reduce the content of nitrogen oxides in the exhaust gas, the harmful substances in the exhaust gas can be effectively reduced. Not only that, the addition of tail gas purification fluid can also reduce fuel consumption by 3%-5%, truly saving energy and reducing emissions.
Relevant data show that at present, the domestic auto exhaust purification liquid market has an annual demand of about 1 million tons, and the market space is huge. For local companies, there are many bright prospects.
In addition, the Lubricants brand represented by the Great Wall also introduced synthetic gasoline engine oil. Its innovative technology additives can fully meet the national IV emission standards.
The launch of response products with innovative technologies is still only part of our environmental protection. Grasping opportunities and fully upgrading enterprise products and services may have a greater impact on environmental protection.
It is worth noting that, not alone in the Great Wall, under the policy of energy conservation and emission reduction, many car companies have also taken actions. Toyota and BMW have introduced pure electric and hybrid cars.
The continuous promotion of new products to meet the growing demands of the consumer market also highlights the company’s strong humanistic concerns and environmental awareness. The spirit of active response of leading companies has given us hope for the vision and well-being of environmental protection. The behavior of these companies has in turn been recognized and supported by consumers. The development of enterprises should have breathed with the development of the whole society. Total fate. On environmental issues, we cannot change history, but we can design the future.
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